Features
MagazineCore is our magazine website product. For more information or to arrange a demonstration contact Toby Russell.
The Internet hasn't signaled the death of print magazines but the new generation of readers clearly prefer the online medium.
MagazineCore uses five components that exploit the strengths of the Internet to make your magazine a success.
- Content management using ContentCore
- Community building using CommunityCore
- E-Commerce using CommerceCore
- Contextualisation using ContextCore
- Custom solutions
These components combine to create a virtuous circle allowing you to maximise revenue from your online magazine and promote your print content in new ways.
- Content
MagazineCore includes all the benefits of ContentCore offering you the advantages of Internet publishing, including
- higher margins due to drastically lower operating costs
- multimedia capabilities
- speed of publishing
- searching
- global market reach
In addition to its online publishing features, ContentCore can act as a the repository that allows you to repurpose your content.
- Community
-
Online magazines differ from print editions because the readers are an active community. MagazineCore provides all the tools you need to create an online community.
- Commerce
-
Selling products and services online is a primary revenue stream for Internet magazines. With all the benefits of CommerceCore, MagazineCore is a fully-fledged e-business solution.
- Context
-
ContextCore is our unique contextualisation technology.
By analyzing the context of user activity on your website, ContextCore can draw a user's attention to content which is for sale in print form, including
- magazine subscriptions
- current and archived content
- back issues
The Internet is rapidly becoming the primary advertising medium due to its targeting and measurement potential. ContextCore can serve the most appropriate ads on your website to maximise revenue through higher CPM rates and/or increased ad sales.
- Custom
-
Because MagazineCore is an extensible service we can provide custom solutions that ensure you remain competitive in a rapidly changing market.
For example we used our expertise in integrating complementary content to create the vehicle database and price guides for Practical Classics magazine.